TODD BECK MAIL 10118 Cannon Drive, Riverview, Florida 33578 USA MOBILE +1-813-389-5233 EMAIL todd@frogprints.com RESUME www.frogprints.com/resume NETWORK www.linkedin.com/in/toddbeck ----------------------------- MARKETING AND BUSINESS DEVELOPMENT Strategic business leader MBA obsessed with return on investment--can drive down cost, make complex things simpler, and influence people to work together better. Exceeded revenue forecasts and achieved record profitability. Focus on technology and customer experience. Willing to relocate worldwide. Highly creative, highly recommended. PRODUCT MANAGEMENT PRODUCT DEVELOPMENT MARKETING COMMUNICATIONS CHANGE MANAGEMENT CUSTOMER EXPERIENCE INSTRUCTIONAL DESIGN - Revenue growth: Took portfolio up 24% year-over-year (versus company up 7%). In year when company down 10% grew 7 managed products to their record highest revenue. - Strategic growth: Lifted sales of targeted product up 490% year-over-year. - Profit growth: Earned the highest margins in company with ultra-efficient product design. Redesigned e-commerce distribution channel to raise contribution by 7 times. - ROI growth: Cleverly repositioned existing products to cut update costs over 90% from plan, earning 133% of forecast and positive NPV after only 2 sales. Innovated radical new certification process doubling distribution channel and reducing product development costs to 25% of plan. - Brand growth: Have 60+ byline articles and significant quotes in 100+ publications around the world. Spoke at 25+ global conferences, seminars, and trade shows as an in-demand presenter and consultant expert on organizational development and customer relationship management. - Strategic growth: Held cradle-to-grave accountability for brands earning up to $60 million revenue. Led marketing and sales teams of up to 75 people. - Global leadership: Traveled, lived, or worked in 55+ countries. PROFESSIONAL EXPERIENCE FROGPRINTS 2009 - PRESENT Marketing and management consulting - Channel growth: Developed a global network of distributors for a video production company. - New product growth: Analyzed market potential for a medical venture capital firm. - Revenue growth: Taught and coached to a new sales process at Fortune 50 call centers. - Profit growth: Enabled a global trade association to edit and rebroadcast live events. ACHIEVEGLOBAL - A DIVISION OF INFORMA PLC 1997 - 2009 Business-to-business leadership, sales, and service training and consulting services in over 40 countries Global Solution Architect 2008 - 2009 Continued most of previous role adding: Development and transfer of new process to worldwide operations. Training design in content management technology. Translation and localization. - Cost savings: Designed new tools and process reducing localization estimate cost by 90%. - Franchisee satisfaction: Reduced HQ response time 50% and improved first-call resolution. Market Director / Senior Product Manager 2000 - 2008 Management of classroom and e-learning training. Pricing, trainer certification, and e-commerce. Multi-million dollar project budgets. Marketing communications strategy and creative. International franchise development. Sales coaching. Web development. Consultative selling to multinational clients in healthcare, financial services, and other industries. Legal intellectual property trademark. - New product growth: Returned 29 times the product's development cost in first 5 years and achieved company's highest unit volume in 2006. Product manager / Team lead 1997 - 2000 Launch and lifecycle management of training products. Corporate strategy for technology integration. Management of marketing staff. Competitive market analysis. Product mapping. Project strategy for launch of new corporate brand identity, packaging, certification, and data management. - New product growth: Authored corporate strategy for e-learning business model. - Strategic growth: Earned key role on company acquisition team. IN-FLIGHT PHONE CORPORATION - A DIVISION OF MCI, INC. SUMMER 1996 Integrated telecommunications and entertainment onboard aircraft Marketing strategic planning consultant - Strategic direction: Identified the 6 biggest challenges for the FlightLink onboard gaming product, then addressed them with a complete product plan for revamp and re-launch. CONTINENTAL AIRLINES 1986 - 1995 Fortune 200 international airline Marketing product development manager 1992 - 1995 Accountable for virtually all aspects of the customer's onboard experience, including aircraft, facility, amenity, beverage, telecommunications, and guest technology entertainment. Management of marketing staff and operating budget of $3+ million. Liaison to engineering and operations. Vendor negotiation and contracting. Primary responsibility for corporate identity application. - Innovation: Won WAEA Avion Award for designing monthly in-flight entertainment. - Market savvy: Wrote wine lists that won critical acclaim--and I don't even drink wine! International technical process developer; trainer; instructional designer; graphic designer; international call center supervisor; sales agent 1986 - 1992 Sales and sales management. Process transformation. Computer-based publishing. Global training. - Revenue growth: Earned "Top Sales Agent" after only 60 days on the job. - New product growth: Managed three start up offices -- international, multilingual, frequent flyer. - Innovation: Designed computer graphics that were published in industry "how-to" manuals, then led the organization's conversion to computer-based publishing and graphic design. OTHER PROFESSIONAL EXPERIENCE - Account Executive for an advertising agency - Computer Operator in a university datacenter - Field Technician and Direct Sales Representative for a cable television system operator EDUCATION - MBA Marketing / Strategy. Brigham Young University Marriott School. GMAT 690 (97% global rank). - BA Advertising. Brigham Young University. ACT 30 (99% national rank). National Merit scholar. Dean's list. - Executive education: Northwestern University Kellogg School (Pricing). Thunderbird School (Global Leadership). Professional Selling Skills. Finance. Facilitator Certifications in Service and Leadership. - Languages: Japanese (Intermediate, formerly Advanced). English (Native). PROFESSIONAL ASSESSMENT - HR Chally 99% analytic ability, 97% practical intelligence, 96% ability to direct and control others, 99% line orientation, 99% production approach, 74/80 territory relationship system sales, 70/80 new business development, 66/80 sales force management, 66/80 profit center management. - Devine SelfDevelopBest 99% strategy, 99% productivity, 99% sales success, 97% leadership. - HBDI 1221 double dominant A/D Facts/Futures. - DISC 7312 results-oriented "Developer" profile. - McFletcher WorkStyle Patterns "Challenger" profile. ----------------------------- TODD BECK MAIL 10118 Cannon Drive, Riverview, FL 33578 USA MOBILE +1-813-389-5233 EMAIL todd@frogprints.com RESUME www.frogprints.com/resume NETWORK www.linkedin.com/in/toddbeck UPDATED 21JUN2010